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by Lazaro Mesa

With so many companies selling commercial furniture, it’s no wonder why Interior Designers are looking for furniture search engines. Not Google, Yahoo or Bing, but search engines that just carry furniture. The furniture industry is a multibillion dollar industry and commercial furniture or contract furniture is at the top of that list. Commercial Interior Designers have been looking for furniture search engine that just focus on the commercial industry for many years.

Since commercial furniture is a billion dollar industry, it should be no surprise that it needs and wants it’s own search engine. Interior designers have been looking for this for years. I have a friend who is an interior designer who was fed up with Google, Yahoo and MSN. She told me that I should create a furniture search engine. This she says was a great need for her and other interior designers.

So I did some research and after six months of research I built mybusca. My main focus was going to be commercial furniture and I was going to help interior designers save time on their furniture research.

Furniture companies would have the opportunity to display all of their commercial furniture to interior designers for free. Interior designers would save hours, days and weeks on furniture research time.

When I was done building my first furniture search engine I called my friends, family and I also hired a telemarketer to call all the major interior design firms to get their feedback. This was the only way I could find out if mybusca could save interior designers time. I got great feedback from most of the interior designers we surveyed.

I started using social media; it was free and just cost me my time. In the first six months I got over 90 new non paying members. After the first six months I was still not making any money. Social media got the word out, but mybusca was not getting enough traffic. I knew that to take mybusca to a national or international level I would need to focus more time on SEO.

Mybusca has been a part time project and I am hoping after my efforts with SEO, mybusca.com will gain top page ranking on Google and other top search engines. Interior designers will see the time saving benefit mybusca brings to a designer’s project. I am hoping in that we can save the designers hours, days or even weeks in their furniture research time.

Top search engine placement for mybusca is key for the commercial furniture industry to invest their time and resources in listing their furniture with mybusca. Even though mybusca is free, it must generate lots of traffic in order to attract larger contract furniture companies.

You must listen to the needs of your audience if we want to continue to grow.

Interior designers and mybusca are on the same team. We just need to listen to what designers are saying, good and bad. This will keep us moving forward.

The interior design and the commercial furniture industry are both very tight niches. My hope would be to deliver great results for our customers and publisher. Getting great word of mouth from online and offline media and have that word of mouth spread like wild fire will help us grow. Since our focus is on delivering great results for our interior designers and new leads to the furniture industry. We feel natural that will produce great results for mybusca. If this works well for mybusca we will probably start a residential furniture search engine next few years.

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